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A 2008 Advertising Specialty Institute survey of promotional products buyers shows they are the second most effective advertising medium overall, ahead of newspapers, radio and network television! Only the Internet was a more useful marketing tool. More interestingly, respondents said that creativity is the top trait they consider when assessing agencies, much more than pricing. With over 25 years experience in the promotional products/incentive industry, CMA Promo Ideas provides this site for you to browse items, but note that our client's success with promo items has been created when we discuss the goals of specific marketing campaigns and how the best item can be integrated into overall organizational goals. "Almost one-half (48%) of respondents believed that promotional products deliver positive return on investment (ROI). Those who have the highest expectations for promotional products ROI plan to spend significantly more money on them this year than those who believe promotional products are simply “nice to have but don’t add real value.”
What are promotional products used for? BUSINESS GIFTS 69% CUSTOMER RETENTION & LOYALTY PROGRAMS 53% CUSTOMER ACQUISITION PROGRAMS48%
"Nearly one-half (47%) of buyers perceive shirts as the most effective product in reaching program goals, viewed as particularly effective for EMPLOYEE INCENTIVE programs or TRADE PROMOTIONS.
Which promo items are ranked highest in reaching goals? WRITING INSTRUMENTS 42% BAGS 38.5% COMPUTER RELATED ITEMS 35.3%
Super fun rendition of the classic Yo Yo. Rubbery tether extends several feet allowing a true "yo yo" action while the tentacles eerily undulate. This is an adult toy that's a proven traffic builder at a tradeshow.
An excellent product for trade shows, new product introductions, new services offered, special promotional offers, company sponsored events, school events, fund raisers, grand openings, financial institutions, call centers, desktop stress, meetings, school fund raisers.
